Negative marketing isn't the most ethical way to go about marketing your product or company. Would you like someone to gossip about you negatively, slandering your good name and ruining your reputation? Of course, you wouldn't like it. Likewise, negative marketing is a tactic used by some marketers to put you off buying a competitive product from another company in favour of you being attracted to their product. It doesn't seem fair just like you wouldn't want people spreading rumours about you that aren't true, not so? Well, sadly this ploy works for many marketing companies because it gains the attraction they seek and helps them albeit unfairly to dominate some consumers into purchasing their products and services. So what does this mean for you as a person or a company you represent? Surely you don't want people spreading false stories about you or your company. As a person your friends and family know who you are and stand by you, but what about co...